... that the standard "emergency exit" sign was designed by a Japanese designer – Yukio Ota – in the 1970s?
One for those trivia moments. Online magazine Slate has the article here.
Update on March 31: I remembered sitting with my mother maybe more than 15 years ago in a museum in London. Perhaps the signs were still fairly new globally at that time. Or maybe my mother was having a (early) "senior moment". She said, "Is that an emergency exit sign?" I said yes. She said, "For a moment I thought there was a meeting of athletes and it was a sign for that."
Just shows, even the seemingly clear in design might take a moment to filter into the consciousness!
Tuesday, 30 March 2010
Monday, 29 March 2010
Tokyo Anime Fair, 2010
Doraemon floats above the Tokyo Anime Fair
Simple, rounded blue, yellow, white characters balloon from the ceiling above your head; people in the standard, over-sized-head costumes (perhaps as an octopus or with spiked fabric hair) gather passers-by; perfectly delineated thighs are line-drawn under short skirts or revealed by figure-hugging costumes on posters (and exposed on sales girls); a samurai poses with a stuffed toy… It's time for anime promotion. A couple of my recent posts have been about legal issues around manga, so about time for some positivity – perhaps especially in the light of one humourless/offensive comment from a US Republican that anime is proof that two atomic bombs weren't enough.
Anime, like manga, is often primarily associated with women in revealing clothes, but in fact it's a cross-age, cross-gender, broad church industry and art. The Tokyo Anime Fair allowed the industry to present its latest – whether from Doraemon (the long-lasting, "simple" and ubiquitous figure for kids) or from Trigun (an actor poses with his gun in red trench coat, yellow shades and spiked blond hair ready for action) or from colleges (Tokyo Gakuin, for one, promoted its anime/design course – not alone in employing, yes, short-skirted women in sales pitches at its booth.).
The event was held at Tokyo Big Sight, with more than 50,000 visitors on Saturday and topping 54,000 on the final day, yesterday, when I visited. However the industry is doing, there still seems no shortage of fans. And still no shortage of overseas interest judging by the significant number of foreign visitors.
But this is the 21st century, and the industry is apparently dipping in fortune of late - competing, as is everyone in the current climate, with alternative methods of entertainment, working out how to make a living from digital media, determining how to combat piracy etc. Only a month or so since Japan-observer Roland Kelts wondered about the state of the anime industry and suggested it needed to break with simple "national" boundaries. (Notable by its absence at the Tokyo Fair was Ghibli Studios – whose latest offering is about to be released, based as usual around an ecology theme, and this time on a favourite book from my childhood, The Borrowers. Maybe Ghibli has both that Japanese-identity plus its own of the kind Roland was mentioning – a success that doesn't need industry-promotion.)
But industry struggles or not, anime makers – often major companies, though also small producers – were putting on a good display. And at least breaking national boundaries in acknowledging and encouraging interest from abroad. China, this year, had notable floor space at the fair, though comparatively unnattended by fans, at least – however, the boy below seemed interested in what they had to offer.
Sales girls meanwhile attracted the most interest, if that interest is measured through fans with cameras, smilingly allowing photographs, as long as they included the promotional material they were holding. (I did spot one aging "fan", however, focusing his digital camera on skirt-and-thigh close up only, fulfilling a Japanese stereotype all on his own.) Sex undoubtedly sells to a large male target audience for certain types of anime, but it should not be forgotten that anime covers all the bases and targets in its audience and themes, styles and aims.It's perhaps a question of finding your own space.

A fan poses with a character
Friday, 26 March 2010
Found kanji/found fonts: 3
Another essentially opposite-in-meaning appearance of a kanji: on this thrown-out piece of machinery a faded 森 (mori – forest) is written. A most un-forest-like situation. It was probably part of some company name, but now serves of a reminder of how far from Japan's actual extensive forest the back-streets of the city are.
Wednesday, 24 March 2010
Yesterday was the 15th anniversary marking the start of J-pop duo Cousin. I've known them almost 10 years, and have designed 7 CD jackets (and their 10th anniversary logo, now adapted into their 15th!)
So it's been 15 years since their debut single went platinum with 700,000 sales. Years in which they parted with their record label, went independent, and scored more minor successes with the likes of the theme for a popular NHK across Japan rail-trip series (風の街). In between, there's been work with children in Hiroshima, a trip to the border of Afghanistan for another programme, other singles like ひまわり, and a currently-continuing tour with Yoshimi Iwasaki.
Designing for independents has been fun – including a fold-out lyric sheet on the back of which was a join-the-dots design which formed the kanji character for "friend" (友) – that was for their 10th anniversary album "ten" which also means "heaven" or (hence the design) "dot"; a snowflake made of musical notes for "The Sound of Snow Falling"; my first opportunity to play with kanji shapes – to mirror the title of "Moonlight, Starlight and Sunshine" (月と星と太陽と); or a die-cut, choose-your-own-colour design for last year's CD.
Click here for your own PDF of the join-the-dots kanji. Or go to Amazon Japan to buy that or other albums...
Meanwhile, here's to 15 more years and counting.
So it's been 15 years since their debut single went platinum with 700,000 sales. Years in which they parted with their record label, went independent, and scored more minor successes with the likes of the theme for a popular NHK across Japan rail-trip series (風の街). In between, there's been work with children in Hiroshima, a trip to the border of Afghanistan for another programme, other singles like ひまわり, and a currently-continuing tour with Yoshimi Iwasaki.
Designing for independents has been fun – including a fold-out lyric sheet on the back of which was a join-the-dots design which formed the kanji character for "friend" (友) – that was for their 10th anniversary album "ten" which also means "heaven" or (hence the design) "dot"; a snowflake made of musical notes for "The Sound of Snow Falling"; my first opportunity to play with kanji shapes – to mirror the title of "Moonlight, Starlight and Sunshine" (月と星と太陽と); or a die-cut, choose-your-own-colour design for last year's CD.
Click here for your own PDF of the join-the-dots kanji. Or go to Amazon Japan to buy that or other albums...
Meanwhile, here's to 15 more years and counting.
Labels:
general design,
Japanese popular culture,
music,
Print design
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Tuesday, 23 March 2010
Back to the future

Back in 2008, to the dismay of many a lover of quirky photography, Polaroid discontinued it's instant film (having already discontinued its cameras). Digital had taken over, but Polaroid's own subsequent entrance into the digital - a portable and therefore "instant" printer for digital photos, the PoGo - wasn't a great success. For me, the idea seemed attractive, but the print-size was too big for the familiar (here in Japan) purikura - print club - use, but too small for most other uses. To say nothing of carting an additional printer around.
Meanwhile, Wired reported in January that a new-cum-retro Polaroid film camera will be back on the market this year. Complete with film. And this month, Wired again reports on Polaroid and the instant film developed by the Impossible Project, a group of Polaroid lovers intent on reintroducing instant film - before Polaroid opted to come back with both camera and filmitself. This month sees the Impossible Project's monochrome film released and this year it promises a colour one. It seems the company will also work with the relaunched Polaroid.
I used to be a photographer (professionally) but in becoming primarily a designer I haven't kept many of the old cameras. The picture at the top of this posting was one of my favourite portraits taken for The Wire magazine, using torchlight in a completely darkened hotel room as lighting, a large Polaroid camera - which I sadly didn't keep - and Polaroid's instant negative film for immediate checking of the exposure. Not only was the negative quality good (and idosyncratic) but you could combine the "best" of both worlds - instant results which could later be printed in the then-traditional way. (Each picture in this shoot, by the way, took a short time to light because I was "painting" with torchlight and each time was different and inexact, and then a short time to develop and check - so thanks to the musician Don Byron, the sitter, for his patience!)
I met a staff photographer on a UK paper once, who took a Polaroid along for his shoots of artists etc, asked them to take a picture with it and sign it, getting an instant artwork. I always have thought this seemed liked 1) a good idea and 2) a cheeky way of getting free art. (As for art, Warhol is the most famous user of the now-reintroduced film, of course.)
A Polaroid was also my first camera, given me when I was 12. It was a largish, non-folding black plastic thing, with a metal two-sided folder slipped into the back, which on colder days you could pull out, place the undeveloped film inside and put in your arm pit to warm it up. (This was the intended use of its design!) Of course on colder days the metal was chilly on the arm pit (let alone the film), but I never really thought twice about the strangeness. I only really took pictures of friends and family, but here's one I took on holiday in Venice. Perhaps it's the curiously atmospheric nature of the colour dies which have meant people have wanted Polaroid back.
It's unusual to see an actual return of an analogue product in this digital era especially after the company tried out a digital product. These days I only have a digital camera, which fulfils our reliance these days on instant checking. But maybe I'll be buying a new Polaroid...
Sunday, 21 March 2010
A question of law
Some more in relation to the jailing of a man in America last month for possessing manga porn featuring sex with children. At the same time - in a motion proposed in February this year - the Tokyo Metropolitan Assembly aimed to pass a law prohibiting such images within Tokyo (with the hope that it would go nationwide - otherwise any manga made in Osaka, for example, wouldn't be effected).
After organised complaints from manga artists (and not only ones who draw pornography, reported here in the Asahi Shimbun which also mentions public opinion within Japan) the debate on the bill has been delayed. There was initially intended to be a vote on Friday, but it didn't happen - instead deliberations will be continued. Japanese pop-culture analyser Roland Kelts has an article here in the Daily Yomiuri. A question around the issue was raised by a journalist from the audience at the end of a seminar about otaku held on Thursday night in Tokyo (where Roland and three others were speaking) - so it's becoming a talking point.
A main problem with such a law is of where the line - about depictions of sexual activity and "nonexistent minors" - would be drawn. Whatever your feelings about such illustrations, the law is there to define the legal and illegal while imagination can often be a decidedly grey area. This means, according to those protesting, that legitimate manga could be subject to self-imposed restrictions in fear of prosecution (leaving aside any argument about whether drawings are only a step up from thought - which we don't police - rather than a step toward action). The Japan Federation of Publishing Workers' Unions, put it like this: "Excessive self-restraint will be conducted (by artists) in creative activities. As a result, creative expressions will wither."
So, would such a restriction limit imaginations which shouldn't be fettered, whichever direction they go in? Or is the restriction needed?
After organised complaints from manga artists (and not only ones who draw pornography, reported here in the Asahi Shimbun which also mentions public opinion within Japan) the debate on the bill has been delayed. There was initially intended to be a vote on Friday, but it didn't happen - instead deliberations will be continued. Japanese pop-culture analyser Roland Kelts has an article here in the Daily Yomiuri. A question around the issue was raised by a journalist from the audience at the end of a seminar about otaku held on Thursday night in Tokyo (where Roland and three others were speaking) - so it's becoming a talking point.
A main problem with such a law is of where the line - about depictions of sexual activity and "nonexistent minors" - would be drawn. Whatever your feelings about such illustrations, the law is there to define the legal and illegal while imagination can often be a decidedly grey area. This means, according to those protesting, that legitimate manga could be subject to self-imposed restrictions in fear of prosecution (leaving aside any argument about whether drawings are only a step up from thought - which we don't police - rather than a step toward action). The Japan Federation of Publishing Workers' Unions, put it like this: "Excessive self-restraint will be conducted (by artists) in creative activities. As a result, creative expressions will wither."
So, would such a restriction limit imaginations which shouldn't be fettered, whichever direction they go in? Or is the restriction needed?
Labels:
Japanese art,
Japanese popular culture,
manga
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Saturday, 20 March 2010
Wired
More on magazines for the iPad etc: here Wired had a presentation of their possible content. It looks good - essentially it looks like the print magazine but with "interactivity" and articles not necessarily restricted by page-count. I still personally wouldn't want one. It's strange, for me the device frees up the method of reading magazines (changing pictures, making - and designing for - continuous pages etc) for when you desire that, but having a device restricts when I'd want to use it to read.
Thursday, 18 March 2010
Toyota - the writing's on the floor
This seemed a good a way as any to mention Toyota on a design-biased blog. This is a few months old, but considering the news around the car manufacturer, it would probably find that a lighter story wouldn't go amiss. iQ is a font made by designers Pierre and Damien - plus a software developer and a professional racer - using a Toyota (stopping and starting with complete accuracy) to sketch out letters on a warehouse floor. The end result is both good and downloadable for free. Watch the video for a full explanation:
Type/face
In a similar vein (that is, of creating lettering by using a different design starting point than the usual), Mary Huang blogged last month about her typeface which shifts according to your facial position. Watch this video for more details:
She's also working on a downloadable version.
Toyota's company troubles are, meanwhile, covered in an article from the Foreign Correspondents' Club of Japan in-house magazine this month with opinions from Japan-based foreign auto-correspondents, for which this was my simple cover design...
Type/face
In a similar vein (that is, of creating lettering by using a different design starting point than the usual), Mary Huang blogged last month about her typeface which shifts according to your facial position. Watch this video for more details:
She's also working on a downloadable version.
Wednesday, 17 March 2010
Future reading
A simple explanation from Bonnier on Vimeo thinking of a simple approach to iPad-style layout of magazines.
Portability still isn't addressed, however. (A device rather than designer problem.) The bag I carry things around in includes a roughly A4 zipped pocket. Some magazines are too big, but I can squeeze them in with a bit of ruffling the edges. Or I can fold them in half. That pocket hangs against my body as I walk while carrying the bag - it curves round my side somewhat and bangs as I walk. It also might hold a paperback (or paperback-sized object, assuming I've moved on to reading paperbacks in a larger format!) which the paper magazine can flex around.
Would an iPad or other e-reader survive such carrying? I can see breakage from hitting the body or being forced against a smaller thing being pushed against a screen, or when the bag is forced into a gap below a fast-food restaurant table etc etc. The iPod Touch and iPhone are already small enough not to worry about such things, so the iPad will have to surpass those. Yet, I can't see an inflexible, plastic or glass-fronted machine sitting easily in people's everyday carryng methods...
Time will tell. I couldn't imagine sitting in front of a computer screen all day before I had to. Meanwhile, a magazine will be a better option for me, until such thoughts are ironed out.
But this has some interesting, simple, non-revolutionary ideas. (Non-revolutionary, that is, compared to iPhone-style inventions.)
Labels:
digital devices,
general design,
online,
Print design,
product design
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Parisien Beat
The film director, Takeshi Kitano (Beat Takeshi), was not only was awarded a medal as a commandeur des Arts et des Lettres in Paris last week, but is exhibiting his paintings in a prestigious centre there now. I haven't seen many recent films by him, though I like many of his earlier ones. And actually quite enjoy his paintings. A Japanese friend once said about Takeshi that "what you see is what you get". I guess that's true, but, in an English phrase, "The boy done good."
Labels:
art,
Japan,
Japanese art,
Japanese popular culture
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Saturday, 13 March 2010
Popular Science
Kudos to the American science magazine Popuar Science - who have put their entire 137-year history of magazines online for free. This involved a lot of work, and is a lot of information for free. All the articles are available and searchable, and are presented in the original layout. From a design view this means access to some design curios (mostly in the feature layout, but also in the fact that the layout includes all the full-page and small ads from each issue).
Apart from design curios there are - naturally - science and invention ones. ("Big Electric Plant Run by Wind", for example - from 1937 and science that is still only just getting implemented - or the secure briefcase that springs out three long rods if you steal it so that you can't get it through a door or into a car.) The science borders on the science fiction at times, especially when imaging a possible future from the 1950s, for example. Hard work and a tough choice from the magazine - so, enjoy some Americana design browsing.
Apart from design curios there are - naturally - science and invention ones. ("Big Electric Plant Run by Wind", for example - from 1937 and science that is still only just getting implemented - or the secure briefcase that springs out three long rods if you steal it so that you can't get it through a door or into a car.) The science borders on the science fiction at times, especially when imaging a possible future from the 1950s, for example. Hard work and a tough choice from the magazine - so, enjoy some Americana design browsing.
Labels:
advertising,
general design,
Print,
Print design,
science
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Thursday, 11 March 2010
What's in a painting?
In an earlier post about an out-of-Tokyo art exhibition I said I wanted to mention another local museum's exhibition. Another exhibition that was an introduction (for me at least) to some lesser known part of Japanese art history.
The picture above, by Kayo Matsumoto, is less than a hundred years old (1916) and well within the traditions of Japanese art - composition, a bijin (beautiful woman) as subject, the flow of line and of kimono, sakura (cherry blossom). What makes the painting more unusual are the chains round her wrists: she's an arrested Christian. A 16th century convert. Not only does the theme make it stand out, so does its demonstration that the styles of tradition are not limited to the floating world, to theatre, to landscapes, but paintings in traditional style were (of course) also on whatever topic the artist wanted.
The exhibition - of 2 years years ago - was at Fuchu Art Museum (in Tokyo prefecture, a bus ride from Fuchu station which is maybe 25 minutes from Shinjuku) and was of art about Christianity in Japan.
(NB: in further comment about local exhibitions, they're cheaper and less crowded than museums in town. Plus in this one there was a game for children who could note down answers and pick out details in paintings in response to questions as they went round the show. Fuchu Art Museum has also had an excellent post-Turner exhibition and one of local contemporary artists from the Tamagawa area. More on another local show later...)
The picture above, by Kayo Matsumoto, is less than a hundred years old (1916) and well within the traditions of Japanese art - composition, a bijin (beautiful woman) as subject, the flow of line and of kimono, sakura (cherry blossom). What makes the painting more unusual are the chains round her wrists: she's an arrested Christian. A 16th century convert. Not only does the theme make it stand out, so does its demonstration that the styles of tradition are not limited to the floating world, to theatre, to landscapes, but paintings in traditional style were (of course) also on whatever topic the artist wanted.
The exhibition - of 2 years years ago - was at Fuchu Art Museum (in Tokyo prefecture, a bus ride from Fuchu station which is maybe 25 minutes from Shinjuku) and was of art about Christianity in Japan.
(NB: in further comment about local exhibitions, they're cheaper and less crowded than museums in town. Plus in this one there was a game for children who could note down answers and pick out details in paintings in response to questions as they went round the show. Fuchu Art Museum has also had an excellent post-Turner exhibition and one of local contemporary artists from the Tamagawa area. More on another local show later...)
Tuesday, 9 March 2010
Cover me (Hold me in your arms)

My copy of Yukio Mishima's Sea of Fertility
As the Kindle leaves the shelves and the iPad is about to land on them, across the internet people leave comments on articles and postings about e-reader devices and the future of reading - comments that are pithy, ill-informed, knowledgeable, crass or whatever, but almost always short.
There's something about electronic reading - at least on the computer, maybe e-readers will bely the habit - that favours the short. The separation of reading (or researching) on-screen from reading the printed word was given interesting coverage last year in an excellent Atlantic article (by Nicolas Carr and available here).
But this is a design-biased blog, and (in a short post, naturally) I want to wonder about the book-as-object - and my fear that the physical book is something that, if print reading finally succumbs to on-screen reading (and that's a big "if" still), would be well and truly missed. Or at least would alter even further our book-reading habits along the lines covered in that Atlantic post. It seems that, perhaps for the first time ever, words are being separated from context. Not the context of their own subject, but the context of presentation (and occasionally, perhaps, because of that, even the context of conveying meaning). Presentation not just through the words themselves, but through font, paper, design.... Surely this is the first time this has happened - even in days before print, in days of storytellers, there were expert storytellers, who presented the words in ways that a non-specialist couldn't. The words weren't just words, they were wrapped in a presentation. Books then provided another presentation.
Words, of course, are for everyone - as is the cry about information of all kinds across the web - but then so are books. But a book - not the writing, but the "object"-plus-the-writing - can be treasured, valued, remembered. Is too much becoming disposable, non-valued, unremembered? I read The Guardian online, just for example, but while still a great news source, its news priorities are now obscured: serious news affecting the actual lives of many is no more prioritised than a paragraph of absolute trivia. Easy access online means everything is available, nothing is given prioirity. We could become even more a culture of skimming, of not valuing. It's possible this is already happening in how we disposably listen to music, as well as how we absorb news or magazine articles. It seems to me that an object - a creation to store each novel, biography, history, or whatever - helps give value to the effort of the writer's creation. Certainly, designed "packaging" might also surround an e-read novel, but its creation is abstract and not intimately associated with the book.
Of course, there were always books that were "throwaway" - like airport paperbacks. Sometimes that's used as an argument in support of e-readers (disposable things were disposable before, so why worry about the disposable now?). Partly that's the case with designer Craig Mod's posting. But it seems an argument that chooses the lowest common denominator of the print method to support the introduction of a new way of reading that risks becoming a new way of reading everything. "Disposable" can be a valid choice in the selection of a book, just as is thickness, impact, styling, upmarket-ness, cheapness, emotion... (and not forgetting that first priority, the content!)
Of course, print and e-reader may exist alongside each other, with (as Craig hopes) the disposable or word-only content on e-readers, and the valued or well-defined content in print. But if e-reading takes off it may not be economic to print. Or print may become a luxury, leaving print for those with disposable income more than disposable reading habits. A novel would become "formless" whatever its "value".
Following the argument that novels are suited to e-readers, Yukio Mishima's Sea of Fertility would be easily (even preferably) adaptable to electronic reading. Yet, for me, Sea of Fertility is not only one of the great novels (over all the 800-odd, tightly type-set pages) but the book is tied in with my reading experience of it. Read at home, carried around, taken on holiday, taken over time. Worn and thumbed. A Penguin edition (a company which thought about books, and which considered design as a communication "tool"). Even its choice of illustration (I'd have chosen otherwise) to attract the reader is part of the experience of reading it. It's not that I so much want the feel of paper, but I do want the whole object. Of course, ultimately it's just Mishima's words that matter. But taking that too literally could be like saying to hear all the notes of a Mozart piece is all that matters, not where, when and how well relayed - and even played - you heard them.
I don't want to argue only for reading on paper for paper's sake, but perhaps I do for reading as an individual product adding value to the creation. Less skimming, more concentration, more flexibility in reading. (People also say that e-readers are heading more in the direction of the experience of current book-reading, but that only seems to reveal that books are already the better final aim rather than e-readers being inherently better way of supplying the content.)
I have a version of Mishima's Forbidden Colours (after which, in part, I took the name I work under) which is an attempt to make a dense and literate book into a disposable, controversial, sexy "airport" read. I'd read the book (again in a Penguin edition) but couldn't help buying secondhand this classic attempt at repackaging. You might argue that buying twice - and with secondary, "trashy" packaging - could be avoided in an e-reader. But so could the enjoyment.
Let's forget Mishima for a while - it's been a long time since I read one of his novels - Alan Moore's Voice of the Fire is again tied up with its design for me - and I don't even like the design that much. Still, an interesting package, and it's part of how the words are conveyed and remembered - and valued.
Of course, the likes of Osamu Tezuka's Ode to Kirihito would likely still be printed, assuming print carries on alongside e-reading. So the Chip Kidd-designed book, with its cover split in two by a vertical obi would probably still exist. But is it worth the risk that printing would be unviable economically if a company has to choose electrionic means and or print? Chip Kidd, by the way, gave his concise 200-word celebration of print here, expanding from his initial response to being asked what effect e-readers would have on book design - "None". (That was over two years ago - an age in the electronic world - so I don't know what he thinks now.)
So, for me, most often, words are better off with weight as well as an ethereal existence. Perhaps, nevertheless, an e-reader will take over my book collection as an iPod has my music (while my CDs sit in storage but not yet thrown away). But I feel that the iPod has changed my music-listening ways, and perhaps not for the better. Music so far survives that change. I've to be convinced that there isn't a further element of change involved in removing reading from books that will alter reading habits for the worse. I just want to raise the question.
::: Arguments for e-reading:
It's inevitable. You can't fight progress:
It's an argument which makes obvious sense for the business (publishers better get on board) but from a reader's point of view, it's surely fair to raise arguements against that? And from a designer's point of view all is still somewhat up in the air. "Business is business, progress is progress." In the "counterculture" film Performance, for example, that was a call of the businessman and the lawyer, an "anti-"creative statement. Often now, it's the statement of the web and used as a "pro"-creative statement. Get on or get left behind.
Dead trees:
I wish someone with the knowledge would compare the energy expenditure/carbon footprint of printing and distributing books to that of making and using e-readers. But until they do so accurately, the talk of the end of "dead tree" book production is a real bug-bear to me. If the "don't be evil"-style major businesses behind new technology will be planting trees instead of building factories to make computers, or using eco-friendly plastics instead of killing trees, then saving trees might stand as an argument. Meanwhile, many books use farmed trees (ie, trees that wouldn't be grown without an end-use) and recycled paper. I hope that people who mention dead trees aren't sitting at a wooden desk as they type.
They're good for students:
This seems the best argument. How many of the text books from your days of studying have you kept. Text books (rather than novels and books chosen after studying is finished) paradoxically seem the most dispoable of books. Often unkept, weighty and part of a set of a number of books needed for study, they could benefit from e-readers. And other aspects of a course could benefit from the other uses of an e-reader could be turned to. There's a Japan-based example of that argument here.
Will e-readers take off in Japan?
It's unclear, party because reading novels by mobile phone has already established itself as a niche market. Like the argument that all you can do on an iPad you can already do on a iPhone, that early establishment might hinder their spread
Labels:
digital devices,
Print,
Print design,
product design
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Friday, 5 March 2010
In search of a character
Japan is well known as a country of character creation. Famous for manga and anime characters, it's also well-known for its product-promotion characters. (Though a Japanese friend who went to Korea said she was amazed at the sheer number of such characters in use there - so, maybe Japan is being overtaken.)
In Japan, these can range from characters who are inextricably linked with the product (like Fujiya's Peko-chan, whose earlier incarnations are now so valuable that figures were stolen before the opening of the temporary exhibition in Ginza, photographed and being photographed left) to those that inextricably are the product (like Hello Kitty).
But they all have their coverage across the web. So (having just tried to design a character for an internet research company myself) I just thought I'd create a brief post on the poor man's alternative (though often rich-pickings in their grabbing of attention from another similar product): simply putting some human characteristic on the product itself.
Like a wry smile on sour sweets; a face on a fork for cooking products; simple face, arms and legs on potato sticks; eyes and a mouth on a fruit drink and giving the drink a name; or eyes on a chocolate crisp.
In Japan, these can range from characters who are inextricably linked with the product (like Fujiya's Peko-chan, whose earlier incarnations are now so valuable that figures were stolen before the opening of the temporary exhibition in Ginza, photographed and being photographed left) to those that inextricably are the product (like Hello Kitty).But they all have their coverage across the web. So (having just tried to design a character for an internet research company myself) I just thought I'd create a brief post on the poor man's alternative (though often rich-pickings in their grabbing of attention from another similar product): simply putting some human characteristic on the product itself.
Like a wry smile on sour sweets; a face on a fork for cooking products; simple face, arms and legs on potato sticks; eyes and a mouth on a fruit drink and giving the drink a name; or eyes on a chocolate crisp.
L-r, Nobel's Sours; Rubetta (this falls more halfway between logo and character. By the way, "Ru-Be-Ta" might just be an Italian-sounding reversal of the Japanese for "to eat" - taberu); Hokkaido premium potato sticks, very potatoey sticks called Jaga Pokuru; natural kid, "natchan" juice; is the chocolate crisp surprised at losing a triangle from its face or simply more appealing to purchasers? (I bought it.)
Meanwhile, there are not only original manga characters, which go on to develop their own presence separate from their origins, and characters that came into being to promote goods, but characters which essentially promote themselves. The afore-mentioned, world-famous Hello Kitty is the prime example of a character who exists pretty much only for her own sake. For 30 years and counting she has promoted, well... Hello Kitty. But since 2008 another self-promoting character is meeting with great success - Mameshiba (which means, basically, "little bean dog".) At first it seems to be another anthropomophised product, although in fact the face added to the soybean is a dog's face (so strictly speaking should the word be cynopromophised?). Initially, Mameshiba wasn't a product at all, but a self-promotion by (very large) advertising agency Dentsu. Now, however, it promotes not Dentsu but Mameshiba goods - moblile phone character-straps etc etc. You can see it in some off-beat (or is that curiously "disturbing"?) promotional videos online here.
And the soya bean is not to be confused with Softbank's anthro- (not cyno-) promophised Jelly Bean mobile phone tie-in.
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Wednesday, 3 March 2010
Nostalgia, commentary, the future
Been listening to this piece of song-writing and song-performing genius for a couple of weeks. It's full of complex nostalgia, warning for the present and... is just the most beautiful and simple performance I've seen and heard for a while. So thought I might as well share it.
Monday, 1 March 2010
On print magazine covers
A look at how print magazine covers arrive at their design and how they aim to "sell": a blog-posting discussion between Mario Garcia and Robert Newman. Good to see Robert's take. (Many moons ago I worked with Robert when he was art director of Village Voice and I was a photographer.)
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